Your brand, everywhere it sells. Sounding like itself.
NEXERA PXM gives brand teams one source of truth (catalog, copy, imagery) and a brand-voiced AI that keeps your storefront, your wholesale portal and every marketplace consistent. In every language you ship in.
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Direct. Short sentences. We talk to people who know what waterproof means and how mountains feel in October.
Riders, climbers, hikers, 25–45. They've owned cheap shells. They want one that lasts five winters.
Your DTC site and your marketplaces sound like strangers.
Your Shopify product page reads like the brand. The Bol.com listing was rewritten by someone in operations to fit a character limit. The German Amazon page was machine-translated three years ago and never touched. The wholesale portal hasn't been updated since the last collection.
NEXERA gives brand teams a Brand Profile (tone, voice, audience, dos and don'ts) that AI reads on every call. The product sounds like you, on every channel, in every language. Automatically.
Three things brand teams stop worrying about.
Voice.
Brand Profiles encode tone, audience, banned words, and per-channel rules. Every AI call (enrichment, content, Collection SEO, workflow copy) reads them first. Your jacket doesn't read like someone else's jacket.
Catalog.
Channels.
Native Shopify with structured content, custom fields, multi-location inventory. Multi-store for region splits. B2B portal for wholesale customers with watermarked downloads. Marketplaces with platform-specific rules baked in.
Same product. Three brands. Three reads.
The same jacket, pushed through three different Brand Profiles, lands as three different products. The AI isn't writing copy, your brand voice is, with NEXERA AI backed by OpenAI, Grok and Claude.
Rehall
Confident · Technical · Outdoor
Patrol 3-Layer Shell Jacket
Built for the days you don't get to choose the weather. Three-layer stretch with a 20K/20K membrane and fully taped seams. Cut for movement, sealed for the rest of it.
3-layer · 20K/20K
YKK® AquaGuard zips
Fully taped seams · PFC-free DWR
Northwave
Premium · Editorial · Minimal
Patrol Shell, The Three-Layer
A shell engineered with restraint. Three layers, twenty-thousand-millimeter waterproofing, articulated for the body in motion. Designed to disappear into wherever you take it.
Three-layer construction
20,000 mm waterproof
PFC-free
Kampeerwinkel
Plain · Practical · Specs-first
3-Layer Hardshell Jacket, Patrol
Waterproof hardshell for serious weather. Three-layer construction with 20,000 mm water column, taped seams and YKK zippers. Suitable for hiking, climbing and ski touring.
Water column: 20,000 mm
Breathability: 20,000 g/m²/24h
Weight: 540g (size L)
Your buyers get a real portal. Not a Dropbox folder.
Customer Portal is a branded, self-service site where your wholesale buyers browse the line, download approved assets, see their group's pricing and place inquiries. Watermarked downloads, download limits, full audit trail, without a single email back-and-forth.
Hero shots. Swatches. 3D models. All in one place.
Image Studio runs background removal and resize presets server-side. Asset roles (HERO, GALLERY, SWATCH, LIFESTYLE, MODEL_3D, RENDER_3D) keep the right image on the right channel. 3D models generated via Meshy or Tripo3D, viewable in-product.
Variant-aware assignment
The "olive" swatch goes to every olive size automatically. Add a new size, it inherits.
Channel-specific presets
Per-channel resize presets, Bol wants square 2000px, Shopify wants 2:3 4000px, Amazon wants white background. One source asset, every format derived.
3D in your product detail
Drop a GLB. Customers and buyers spin it in the browser. Render frames out for marketplaces that don't take 3D.
Rehall:
"We launched a season across DTC, wholesale and Amazon DE in the same week. The brand voice was identical on all three."
3
languages, fully covered
4
channels in sync
~80%
AI copy approved first pass
€71
monthly AI spend
Technical outerwear brand. Three Brand Profiles (outerwear, accessories, kids) feed every product description, SEO meta, and marketplace listing. Snapshot rollback runs on every batch.
PIM, DAM and syndication in one platform.
Ergonode and Kontainer are excellent at what they do. NEXERA is built to be one of them plus the other, with brand-voiced AI on top.
See your brand in NEXERA.
In a 30-minute walk-through, we’ll show you how NEXERA fits your catalog, your channels and the way your team works, giving you a clear view of how it can simplify your product data from day one.
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